Evangelion and McDonald’s team up in an epic collaboration. The fast food chain will launch a collection of figures inspired by the iconic anime franchise. The limited edition toys will be available exclusively at McDonald’s stores in Japan, making them a must-have for fans.
Evangelion sweeps the board: exclusive figures arrive at McDonald’s Japan
The iconic anime franchise Neon Genesis Evangelion and the famous fast food chain McDonald’s are teaming up in a collaboration that promises to thrill fans of both brands. The partnership brings an exclusive collection of limited edition figures that will only be available at McDonald’s Japan locations.
The launch includes three transformable figures that combine McDonald’s most iconic products with the legendary Evangelion Units. These pieces represent a perfect blend of creativity and nostalgia:
- McShake Unit-00:Inspired by the refreshing McShake and Unit 00 piloted by Rei Ayanami.
- Big Mac Unit-01:Based on the classic Big Mac and Shinji Ikari’s iconic Unit 01.
- McFry Potato Unit-02: A representation of the popular French fries and the powerful Unit 02 piloted by Asuka Langley.
Access to these figures will be through an exclusive lottery to be held on the official McDonald’s Japan app. Applications to participate in this lottery will begin today, Thursday, December 19, from 14:00. Those interested will be able to apply through a link enabled on the platform. The lottery will be open until January 10, 2025, giving fans the opportunity to secure their own piece of this unique collection.
To accompany this launch, McDonald’s Japan and Evangelion have produced a powerful commercial that is now available on their official X/Twitter account. The commercial combines visual elements of Evangelion with McDonald’s signature colors and products, leaving fans expectant and excited for this collaboration.
The McDonald’s x Evangelion collaboration figures are priced at 3,900 yen, which is approximately $26.80 USD at the current exchange rate. This value reflects the exclusivity of the products, which are intended for collectors and fans of the popular anime franchise.
This collaboration did not take long to become known internationally, causing a great stir among Evangelion fans around the world. Many expressed their desire for this collection to also reach their countries, leaving comments such as: “McDonald’s Evangelion is great. Let’s hope they come here”, ‘The propaganda is a 10’, and the iconic ‘I want it soooooooooooooooo much’.
On the other hand, other fans from different countries expressed their frustration at not being able to access this limited edition outside Japan. Comments such as “Why can’t we get that here? I’m from the US. I’m so jealous” and ‘OMG, THEY ARE SO CUTE! WHY CAN’T I LIVE IN JAPAN?’ flooded the platforms, showing the magnitude of the impact of this collaboration globally.
Evangelion, a franchise that marked a before and after in Japanese animation since its debut in 1995, continues to be a cultural icon in Japan. Its ability to reinvent itself and stay relevant in the entertainment industry has allowed it to continue to generate unique and in-demand merchandising products. These collections not only celebrate the thematic richness of the series, but also connect generations of fans, cementing its place as a cornerstone of Japanese pop culture.
This fusion of pop culture and fast food promises to become a milestone for Evangelion collectors and fans. Don’t miss the opportunity to participate and be part of this unique experience in Japan, click on the link to apply and immerse yourself in this mecha-gastronomic adventure!
